Here’s How Much Your Favourite YouTubers’ Instagram Accounts Are Worth

7 November 2017, 15:52

What YouTuber Instagrams Are Worth
What YouTuber Instagrams Are Worth. Picture: other
Benedict Townsend

By Benedict Townsend

Well that's one way to make some coin

In this modern technological age, with phones that can unlock using your face and laptops that can summon demons using the power of the cloud, there are many new and strange currencies.

We're not talking about Bitcoin and nonsense like that, we're talking about influence, followers and p o w e r. Thus, something like an Instagram account, which has no physical form, can fetch an incredible price based on how many people follow its posts and interact with it.

A cheeky little company by the name of inkifi has built a tool that claims to be able to calculate the value of any Instagram account name entered into it. Naturally we decided to run a few YouTuber accounts through it, just to see what would happen. Here's what we found: