Hot on the heels of a seemingly never-ending battle between YouTube and creators over demonetisation, the platform has launched a new sponsorships program that is sure to please up-and-coming YouTubers. The Sponsorship program is for gaming YouTubers and seems awfully familar to a similar system already in place on another sit, cough Twitch cough.
What does it do?
The new system allows viewers to ‘subscribe’ to creators they love. Subscribing provides the creator with a new revenue stream and in return for the payment, users gain access to a whole bunch of exclusive features, which you can see in this handy GIF:
As you can see, it includes a sponsor-only chat, access to emoji created by the creator (?), an exclusive badge in the chat and just all-round bragging rights about how loyal of a supporter you are.
Who is eligible?
According to YouTube, you must meet the following requirements to qualify for the program:
- You have a “Gaming” channel
- Your channel is enabled for live streaming
- Your channel is monetized
- Your channel has over 1,000 subscribers
- You are over 18 years old
- You are located in one of the available locations
- You are in compliance with our terms and policies
The ‘available locations’ mentioned above are:
Argentina, Australia, Austria, Belgium, Bosnia & Herzegovina, Brazil, Canada, Chile, Colombia, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Ireland, Italy, Japan, Macedonia, Mexico, Netherlands, New Zealand, Norway, Peru, Philippines, Poland, Portugal, Russia, Senegal, Slovakia, Slovenia, South Korea, Spain, Sweden, Switzerland, Taiwan, Uganda, United Kingdom and, of course, the United States. Bad luck to any North Korean gamers.
If you meet all of these requirements, you yourself can turn on sponsorships by clicking here.