Caspar Lee Hits Back Against Mainstream Media For Not Understanding His Audience AT ALL
28 September 2016, 15:16
Caspar fought back against claims his film is too raunchy for his fans.
As you may know, YouTuber, tall human and all-round nice guy Caspar Lee has a new movie out called 'Laid In America'. We even recently attended the premiere and had a chat with the man himself all about it. Caspar and his co-star KSI have been positive about the film on social media, but the YouTuber has found himself up against a sadly predictable adversary: traditional media outlets just not understanding the Internet.
We won't get into the muddy waters of dragging specific publications but it's safe to say that there were a few outlets that were commenting negatively on the adult humour that appears in Lee's film and claiming it was too lewd for his young audience.
The problem lies in said publications not understanding Caspar's audience at all and believing it's made up of millions of children who fall below the age of 15 (the rating for the film). Sadly, this seems to be a common idea by mainstream media and those outside of the YouTube world who believe it's only very young people accessing and enjoying the platform.
Whilst some YouTuber's audiences do tend to broadly skew young , this doesn't mean that it is true of every individual creator, and Caspar himself demonstrated that perfectly by cracking out some indisputable numbers on the subject:
Saw an article saying my audience is too young for a 15 rated film so I thought I'd share my demographics publicly. pic.twitter.com/EruG3ZSWxb— Caspar Lee (@Caspar_Lee) September 27, 2016
Oh and I'm proud of this one, it's so nice having a balance! :) pic.twitter.com/SeGuhDEZC3— Caspar Lee (@Caspar_Lee) September 27, 2016
Someone got a mic? Because he totally just dropped it.
Whilst Caspar went quite far to prove his audience's age (it's fairly uncommon for YouTubers to share their statistics so openly), other YouTubers have spoken out about publications getting the wrong idea over audience age- including Zoe Sugg, Alfie Deyes and Fleur de Force.
@angiefuz my viewers aren't just teenagers. Largest % of viewers are actually 18-24. Plus, I talk about things I love. Can't tailor that.— Zoella (@Zoella) May 8, 2016
70% of my audience is over 18— Alfie Deyes (@PointlessBlog) July 23, 2016
no WAY! Some people go for the younger audience, yes. Definitely not me! 90% of my audience are over 18 & a big chunk in their— Fleur (@FleurDeForce) June 24, 2016
You tell em', Caspar! For more Caspar goodness, why not check out our Caspar Lee homepage, which is made up entirely of news, features and quizzes about the man himself.