On the 29th of March, Camden Roundhouse in London held one of the biggest social and music events for young people aged 15-18 – the official NCS: YesLive party. With “live music” and “VIP guests”, the whole night was lit up by incredibly performances from Jess Glynn, Tinie Tempah and a surprise guest, Craig David, but it was the YouTubers backstage that made the night truly spectacular.
If you didn’t know already, “NCS (National Citizen Service) is the fastest growing youth movement in a century. NCS: YesLive is a pro-social music event to recognise and celebrate the amazing work young people do in NCS, and the massive impact they have on communities”. In order to help run the show from behind the scenes and give social media users exclusive interviews and performances, Ali-A, Emily Canham, Emma Blackery and Jake Boys were enlisted to help everyone at home feel like they were “in the crowd”.
The fantastic four were “reporting live backstage, sharing all the green room gossip and celebrating [the] amazing achievements” of all the amazing young persons present at the event. As well as this, Caspar Lee came on stage right at the end to present the winners of the Social Action Award as Team Brah for their hard work with Santander.
As our VIP guides in the green room, the digital stars present were a diverse and exciting collaboration of young influencers that highlighted precisely why they are all so darn popular: Emma Blackery was given a platform to perform music in the green screen room alongside some of her co-hosts; Emily and Jake both took over the Snapchat and covered the NCS event via a mobile device; and Ali-A got the one in a lifetime chance of interviewing Tinie Tempah.
The night was a success from start to finish and we’re already looking forward to next years show.