Dance videos are already a pretty big deal on YouTube. But mix in two of Hollywood’s hottest celebrities, give them a production date, and we’ve got a YouTube Red smash hit on our hands.
The classic Step Up films are due to be transformed into a series premiering on YouTube Red, with popular celeb man and wife duo Channing Tatum and Jenna Tatum all set to take up the Executive Producers chair. It’s a nostalgic move for the couple, who met as dancers on the original Step Up film as co-stars in 2006. Cute.
Production is due to start later this year, making a 2017 debut likely.
It’s big news for YouTube Red, who are capitalising on content only available through their $10 subscription service, meaning fans who want to access exclusive content from the likes of PewDiePie and Joey Graceffa have to pay up to catch everything. Step Up is their first official high-budget programme purchase made since its public launch in October 2015, with each episode fully scripted and clocking in at 45 minutes per episode. The series will comprise a total of ten episodes.
— Susan Wojcicki (@SusanWojcicki) June 24, 2016
Kevin Beggs , chairman of Lionsgate Television Group (who produced the existing five Step Up movies) said, “Step Up is an incredible property with the global appeal to launch both a blockbuster film franchise and an exhilarating, high-energy series… we’re proud to partner with YouTube Red, a major new force on the programming landscape, to adapt the films into an adrenaline-filled original drama series driven by its non-stop energy, spectacular dancing and A list creative talent.”
Other shows were announced on day one of VidCon 2016, including:
- Scare PewDiePie (Season 2)
- Foursome (Season 2)
- SMOSH movie (currently untitled)
- Rhett & Link’s Buddy System
- Dan and Phil’s Tour Documentary
- Animated series (currently untitled)
- Michael Stevens project (currently untitled).
This is basically Netflix on steroids. Bring it, 2017.