One of the oddest rites of passage of becoming a serious YouTuber is the End Screen. A hub where you can link to your social media, previous videos or to subscribe have been something that creators have built themselves, stuck on the end of a vlog and filled with clunky annotations.
But in an increasingly mobile world, annotation-based end screens don’t particularly work very well. But YouTube’s latest feature is about to completely change this for YouTubers everywhere.
Users can now use the “End screen” functionality when editing their videos, adding YouTube’s clickable multi-platform “elements” to the last 5-20 seconds of their video. These elements can link to other videos and channels, as well as other websites or crowdfunding campaigns.
So everybody’s end screen is about to go from annotation awkwardness, like this one from us:
To a much more slick production, like this one from PJ Liguori!
We can’t wait to start using the new End screens on our own YouTube channel, and to see all the new ways other creators will use theirs!