One of the biggest topics of conversation when it comes to YouTubers is money – how much they spend, how much ad revenue they generate, and what an “annual salary” looks like to someone with millions of subscribers. However, whilst creators are rightfully private when it comes to their bank accounts, one YouTuber just revealed that he could easily retire aged 21 based on how much money he generates online.
Vikram Barn, the hugely popular gaming YouTuber behind the channel Vikkstar123, has been making at least one video every single day since the 19th of December 2010. After starting his channel in Year 7 and withdrawing his application to University, Vikram decided to focus his full attention on his YouTube channel, which saw his subscriber “explode” from 400k to 1.2 in just a year. So why could he retire so soon?
Well, in an interview with his local Sheffield newspaper, Vikram revealed that he makes “more than 20 times the amount he needs to earn a living”. The “standard rate” for creators to generate income from ad revenue is approximately $2-3 per thousand views, and Vikram uploads “three, four, five videos a day” with an average video viewership of between 180k-1.3 million. Per day. You do the maths.
In addition to this, Vikram is part of the hugely popular YouTube squad Sidemen – which features fellow gaming YouTubers such as KSI and Simon Minter. As well as having a YouTube channel with over 1.7 million subscribers, they also have their own line of merchandise and have recently branched out into setting up gaming/music events, which Vikram points out is all about “maximising what [he’s] doing”.
In terms of the success he and his friends see on a daily basis, Vikram had this to say; “I think me and all my friends have been successful because we started so early. We started when there weren’t many people creating content and we’ve done a lot of trial and error over the last five or six years. It’s taken a lot of time to work out what really works”.