posted by Hollie-Anne Brooks

Basically, get ready to be poor.

The Zoella Lifestyle backpack has been one of the most hyped about products from Zoella’s brand new lifestyle collection. As her first venture into fashion design, the grey Zoella backpack has been a huge hit on social media thanks to its classic unisex style – meaning it’s suitable for all fans!

The bag was originally revealed by Zoe on her Snapchat, but now that more information has been released, we’re happy to announce that the Zoella Lifestyle backpack is exclusive to UK retailer Boots. This means you’ll have to head down to your local store or shop online if you want to get your hands on one. But if you’re still not sold, we have all the deets you need to know right here.


What’s Inside The Zoella Lifestyle Backpack?

As well as bagging the backpack (so to speak), you’ll find three extra Zoella Lifestyle treats nestled inside. The Zoella Lifestyle pencil set, the “Inspire” keyring and the gorgeous travel mug are all yours once you open up the bag to reveal the vibrant coral lining which matches the whole Zoella Lifestyle aesthetic perfectly.

You can see the package deal below.



How Much Is The Zoella Lifestyle Backpack?

The snazzy new Zoella Lifestyle bag costs £50 and is sold online and in-store exclusively with Boots; there is no word so far if these products will appear in other high street stores. The keyring and pencil set are both priced at £5 each, with the travel mug not sold as an individual item but part of a set with fingerless gloves and retailing at £14.

In terms of value for money, the contents inside are worth approximately £17 on their own, outside of the bag.

zoella lifestyle backpack price


Will you be snapping up the Zoella Lifestyle brand new bag? Let us know in the comments below.