Are you a budding journalist? Or maybe you’re just a little bit too addicted to Zoella, PewDiePie and Tanya Burr? Well, are seeking a team of contributing writers!

You can write anything for us- from a quiz to a news story or a listicle piece about YouTuber merch. If we like it, we’ll publish it on the site.

Here’s how it works: 

  1. Write your content complete with direct links to any gifs, tweets, Instagram posts or other embeds you want to include – clearly sign-posting where they belong in the article – and your piece’s headline (or multiple headline ideas) in a word document.
  2. If you want to create a quiz for, we use a third party tool called PlayBuzz. Simply create an account, create your quiz and ping us the link along with the accompanying copy in a word document.  
  3. Read the terms and conditions in full – we will want to you to confirm you’ve read them at the time of submission. 
  4. Send your word document and acknowledgment of reading the We The Unicorns T&Cs to
  5. If we like what we see, we’ll email you letting you know that we’ve decided to publish your post! We can’t promise that we will publish every post we receive from you guys, but we promise we will take a look and choose our favourites to feature on! 

Things to consider:

  • We celebrate YouTubers and Team Internet. Our tone is positive without being gushing. We’re genuine and critical thinkers- we love to analyse trends and discuss what they mean. We value humour and fun and make sure our values are at the heart of everything we write.
  • The standard favourites like Zoe Sugg and Dan and Phil are great but we love featuring smaller and more diverse creators.
  • People who are passionate are the most important to us- whether you’re addicted to gaming, a beauty geek or can’t get enough of daily vloggers, we love it when your passion shines through.
  • We normally ask for articles to be around 300 words for a news story or feature, 600-750 words for a long form in-depth but quizzes can be a lot shorter.


  • The We The Unicorns contributor scheme is a chance for you to share the funny, interesting and weird things you’ve found on the web/ created from your own brain with other, like-minded people. If you send your work to, you’re acknowledging that we don’t pay you, the creator, any fees (no $$ here).
  • We’ll credit you with a byline and any links to social media.
  • Sometimes although the articles we receive are awesome and we’d LOVE to publish them, they’re not *quite* right for We The Unicorns. So be prepared for us to make a few changes to your work before we publish it on If you’re not happy for us to edit anything in the piece you send over, please clearly state that in your email.