Our Videos Of 2015: Why "Dog Of Wisdom" Proves That Weird YouTube Is Alive And Well

8 December 2015, 15:24 | Updated: 17 July 2017, 12:12

We the Unicorns

By Liam Dryden

Liam campaigns for the "weird part of YouTube" with his pick for Video Of The Year!

A popular statistic that has been thrown around a lot this year is that over 400 hours of video are uploaded to YouTube every minute. Some really shoddy maths and averages tells me that that works out somewhere around 70 million videos uploaded in 2015 alone. So when we were assigned the task of picking our personal Video Of The Year, you can imagine I had my work cut out for me.

Should I pick some feel-good mushy viral thing? Do I highlight a vlog from one of my friends that I think is particularly great? A terrible social experiment/prank that people can't stop talking about?

Nah. Here is an animated dog in a little plane with a silly bark.

Ukinojoe's "Dog Of Wisdom" was uploaded in July of this year, but its crude animation style and absurdist tone has a familiar feeling that reminds us of the early days of the "weird part of YouTube". There's no hidden agenda or forced feeling of Making That Good Content™ that so much of mainstream YouTube is full of now; it's just the result of one delightfully weird creator shouting into the void.

It's probably this reason why so many YouTubers and casual users alike have resonated with the weirdness of "Dog Of Wisdom", to the point that it has over 4million views, innumerable parodies, and just recently a whole "YouTubers React" episode dedicated to it.

2015 has been a weird year in the world for a lot of people, for a lot of reasons: but I for one am happy to have that weirdness summed up by a 3D animated dog on a cloud, if only for the very good wisdom that is "If the ball is too big for your mouth, it's not yours". That is a good wisdom. Bah.


Did you see Benedict's favourite video of the year? If you love more silly animal nonsense you can watch it here


Charleyy's favourite video is also about animals being weird. Well the internet does centre around animals and they live to entertain us.