Hold Up - YouTubers Could Win Emmys Now?!
7 March 2016, 10:42
"And the Emmy goes to... PewDiePie?"
Award season has nearly drawn to its long-winded conclusion this year. Even The Oscar's are a distant memory right now, with us only slightly remembering that old meme of Leo crying over a golden statue of a man. But the good folks over at the Television Academy have just announced one of the most exciting developments to come to the Emmys for a long time (okay, we're a little biased here).
With mainstream press outlets and late night chat shows making huge pushes to feature digital stars, it was only a matter of time before Award ceremonies and critical academies sat up and noticed Internet video stars as well. It will come as amazing news to the likes of PewDiePie, Grace Helbig and Shane Dawson that the Television Academy has "expanded the Emmys to not only include more Internet-friendly short form categories but also widened it's definitions to make room for more Internet-only video shows". That's right folks, YouTubers can now win Emmys!
As a peer-voted award, this new recognition will prove YouTuber and Internet shows as legitimate, professionally created forms of entertainment for absolutely everyone. The Television Academy has made this move in order translate it's 67 year history as something progressive, by "embracing the proliferation of quality storytelling across both digital and traditional networks and platforms". Let's just wait and see what they think of Miranda Sings new Netflix show, shall we?
The only shows eligible for nominations must: have a minimum of six episodes, have an average length of 15 minutes or less, and be shown on traditional TV or via the Internet. Bruce Rosenbaum, Television Academy Chairman and CEO talks about why the Emmys are expanding to include digital influencers; “These category changes reflect the broader opportunities that emerging networks and distribution platforms, such as Maker Studios, Fullscreen, AwesomenessTV, YouTube Red, Adult Swim and others, are seizing in choosing innovative formats that enable our television community to share stories in novel and entertaining ways”.
The new/expanded categories are as follows:
- Outstanding Short Form Series - Comedy or Drama
- Outstanding Short Form Series - Variety
- Outstanding Short Form Series - Reality/Nonfiction
- Outstanding Actor in a Short Form Series - Comedy or Drama
- Outstanding Actress in a Short Form Series - Comedy or Drama