Jake Paul VS KSI: Forget Boxing, Who Has The Most Social Media Clout?
6 February 2018, 16:09 | Updated: 6 February 2018, 16:26
With the war of words between KSI and Jake Paul heating up, we take a look at who would win in a fight of social media clout.
While shovelling the proverbial popcorn down our throats as the two trash-talk it out on Twitter, we began wondering who would win in a fight between KSI and Jake Paul?
Now, we don't now much about boxing. But we DO know a lot about social media clout. So, because violence isn't the answer, we decided to throw a little boxing match between KSI and Jake Paul of our own. But instead of letting their fists do the talking, we're weighing in their social media prowess.*
*We The Unicorns apologises if this isn't the correct way to make a boxing reference. We're not sporty people.
We've looked at seven key clout areas to determine who is the real heavyweight champion when it comes to social platforms. Who will win? Let's find out.
Round 1: Subscriber count
KSI - 17,540,410
Jake Paul - 13,338,517
Result: KSI - 1 // Jake Paul - 0
Round 2: Total video views
KSI - 3,860,033,496
Jake Paul - 3,537,190,111
Result: KSI - 2 // Jake Paul - 0
Round 3: Views on most recent video
KSI - 866,630
Jake Paul - 5,626,467
Result: KSI - 2 // Jake Paul - 1
Round 4: Subscriber growth
KSI 195,397 in the last 30 days
Jake Paul - 583,151 in the last 30 days
Result: KSI - 2 // Jake Paul 2
Round 5: Twitter followers
KSI - 4,002,000
Jake Paul - 22,000
Result: KSI - 3 // Jake Paul - 2
Round 6: Estimated YouTube earnings (according to social blade)
KSI - up to £166.8K a month
Jake Paul - up to £546.3K a month
Result: KSI - 3 // Jake Paul - 3
Round 7: Substantial projects outside of vlogging
KSI - Two chart-topping EPs, leading role in a film, a successful boxing match and two books
Jake Paul - It's Every Day Bro, Bizaardvark
Result: KSI - 4 // Jake Paul - 3