A new list of YouTube's highest earners has been revealed and it's wild
21 August 2019, 12:45
Some of the results are actually quite surprising...
A new study has estimated who some of the world’s highest earning YouTubers are, based on ad revenue and merchandise sales, and the results are actually kind of surprising.
Brand merchandise experts Purple Moon Promotional Products looked into who were the highest earning YouTubers using a tool called Sellfy, nicknamed the ‘YouTube money calculator’, which gives an estimate of a YouTubers’ ad revenue based on their views per month alongside YouTube’s average payout for ad - which, per 1,000 views, is currently anywhere between 20p and £3.29.
Coming out on top, which doesn’t come as much of a surprise, is Swedish YouTuber PewDiePie, who has regularly topped many ‘highest earning’ lists, with Forbes estimating that he made $15.5 million (£12.8 million) in 2018. This research estimates PewDiePie’s earnings as considerably higher, allegedly now earning an incredible £6.5m per month, or almost £80m a year.
But for those expecting to see some of the more ‘mainstream’ YouTubers on there, such as Logan Paul, Jeffree Star or Tana Mongeau, you might be a *little* surprised to see who made the list.
Interestingly, the whole list is very gaming heavy and features almost all men. Coming in second place is Dude Perfect (44 million subscribers) - a comedy group who perform tricks - who have estimated monthly earnings of £2.8 million, followed by Canadian gamer VanossGaming (24 million subscribers), who has estimated monthly earnings of £2.1 million.
He’s followed by British gamer DanTDM (22 million subscribers) with estimated monthly earnings of £2.1 million and Chilean YouTuber JuegaGerman (36 million subscribers), who has estimated monthly earnings of £1.8 million.
Take a look at the whole list below.
Estimated Monthly Earnings: £6,580,977
2) Dude Perfect
Estimated Monthly Earnings: £2,846,9163
Estimated Monthly Earnings: £2,195,6804
Estimated Monthly Earnings: £2,122,932
Estimated Monthly Earnings: £1,882,936
Estimated Monthly Earnings: £1,716,082
7) Collins Key
Estimated Monthly Earnings: £1,713,757
8) Atta Halilinatar
Estimated Monthly Earnings: £1,372,8849
Estimated Monthly Earnings: £1,360,92610
Estimated Monthly Earnings: £1,319,950